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People don't buy drills because they need drills - Great Quotes in Franchising Podcast

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Franchising is not rocket science but in Dr. Robert Needham’s case it is. Dr. Needham was a former rocket scientists who became an expert and authoin franchising. He suggested “People buy drills because they need holes.” The same concept applies to franchising. Listen in to learn more. Franchise Interviews gives an up close behind the scenes look at franchising and entrepreneurship through our popular franchise radio show. Our Great Quotes in Franchising podcast gives some of the best quotes on our franchise radio show over the last 10 years.


By Martin McDermott, DBA 05/23/2008 08:06 AM

Sponsored by American National Standards Institute - ANSI

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